3 distinct websites - all linked by connecting people
All marketed under one of the UK's strongest online brands
24 million registered members across all sites worldwide
74% of UK adults online registered
274 million page impressions per month (ABCe Audited Jan 07)
5.7 million unique users per month (ABCe Audited Jan 07)
96% brand recognition in the UK (Human Capital, 2007)
Launched in July 2000
At the end of 2000, Friends Reunited had 3,000 registered members
Jan 2001 the site is nominated 'Website of the Day' on Steve Wright's Radio 2 show
Awareness of the site started to spread by word of mouth and immense media attention, taking Friends Reunited to the one million member mark in August 2001
Friends Reunited launched an 80's music compilation CD at the beginning of 2003, which went Gold with over 100,000 copies sold
February 2003 saw a new management team, headed up by Michael Murphy (former COO of Financial Times), brought in to develop the sites and expand the business
Genes Reunited was launched in May 2003 and is now the UK's No 1 genealogy site
September 2003, Friends Reunited Dating was launched, and is now the UK's fastest growing dating site and already ranked fifth largest in the market
Awarded No 1 digital brand in the UK (source NOP - Sep 2003)
Top 10 Most Influential Sites Ever (Nielsen 2003)
Most Promising Young Company (CBI Dec 2003)
Friends Reunited - The Book was published in Nov 2003
10 million members by the end of 2003
June 2004, Friends Reunited made its first major acquisition - School Friends, the number one reunion site in Australia, NZ and South Africa.
Jan 2004 Friends Reunited signed up its 12 millionth member
March 2005 saw the acquisition of online jobsboard Top Dog Jobs and launch of Friends Reunited Jobs
July 2005 Friends Reunited celebrates its 5th birthday
December 2005, ITV acquires Friends Reunited creating the 8th most visited website in the UK
April 2008 - Friends Reunited goes free and flicks on the social networking switch